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A growing world with smart agriculture
As a global brewer, the South African Breweries (SAB) requires a sustainable supply of crops to brew our beers.
We are committed to sourcing local ingredients and supporting farmers in the process. To demonstrate our
commitment, SAB is investing R610 million to strengthen the South African agricultural landscape.
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more than 2 500 additional jobs to our agricultural supply chain.
SAB is also increasing investment in research and development – in both the development of new crop
varieties and in cutting-edge data and technology platforms to help our growers proactively address risks and
increase their agricultural productivity.
This is in line with our 2025 sustainability goal, which is to ensure 100% of our direct farmers are skilled,
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For over 120 years, SAB has been part of the fabric of the South African society.
Where we operate, we invest and grow for another 100 years to come.
The South African
Breweries