11 Nov 2011South African suppliers of staple foods are in a "race with whiteness". In contrast to more advanced economies, the country's maize meal, its biggest staple by far, has become whiter over the past decade as big millers have taken advantage of technological advances to remove the few remaining non-white specks.
http://mg.co.za/article/2011-11-11-the-amazing-whiteness-of-local-staples/