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75

April 2018

The lag is between three and six months,

with an average of four months. This as-

sumption was supported by statistical tests,

as well as the general opinion of the indus-

try. The transmission of maize to maize meal

is slower when the maize price decreases.

The delayed price transmission in retail

stores may occur for a variety of reasons,

including re-pricing (such as printing new

shelf price labels) or temporary input price

changes.

Farm value of super

maize meal

The farm value is the value of the farm prod-

uct’s equivalent in the final food product

purchased by the consumers. The retail val-

ue is the price or the value of a given prod-

uct at the retail level of a given commodity

value chain.

Take note: Due to the data limitation for the

monitoring of an average retail price for

special maize meal (5 kg) by Stats SA for the

period February 2015 to July 2017, this sec-

tion will only include the spread for super

maize meal (5 kg).

Graph 3

shows the trend in real farm and

retail values of super maize meal, between

January 2008 and July 2017. The real farm

value of super maize meal increased from

R4 300/ton in January 2008 and peaked

at R7 532/ton in June 2016. The real retail

value was R6 387/ton in February 2008 and

increased to R9 537/ton in October 2016

and has since that period decreased signifi-

cantly.

The farm value share is the portion pro-

ducers received from the amount consum-

ers pay for the product.

Graph 4

displays

the trend in the farm value share for super

maize meal. The farm value share of super

maize meal increased between early 2008

and 2016. Between 2008 and 2012, the

average farm value share of super maize

meal fluctuated between 32% and 72%,

reaching 64% in December 2016. In 2017,

the farm value share fluctuated between

30% and 64%.

The farm-to-retail-price-spread is the differ-

ence between what the consumer pays for

the food product at retail level and the value

of the farm product used in that product.

Graph 3: Real retail value and farm value of super maize meal.

Sources: Safex (2017), Stats SA (2017) and own calculations

Graph 4: Real farm value share of super maize meal.

Source: Safex (2017), Stats SA (2017) and own calculations

Graph 2: Retail price versus producer price changes.

Source: Safex (2017) and Stats SA (2017)

Farm value share

Farm value share (super maize meal)